REDWOOD CITY, Calif., July 21, 2021 (GLOBE NEWSWIRE) — Reputation, the global leader in reputation experience management (RXM), today released findings from its 2021 Property Management Reputation Report, which analyzed more than 80,000 multifamily residential properties across the U.S. The research shows that the property managers who have adapted to changing consumer behaviors have protected or improved their reputations as they emerge from the pandemic. Additionally, renters are leaving more reviews than ever, with positive sentiment centered around digital tools used by property managers and the speed at which building staff respond to various requests.
Analyzing data from Google, Facebook and Twitter, along with proprietary machine learning algorithms and natural language processing technologies, the report found that:
- Reviews are essential. 84% of people read reviews before touring an apartment. But a shocking 32% of property management locations did not receive a single review on Google in the last 12